STOPCZYŃSKA , Kinga. Influencer Marketing and its Role in Creating a Relationship with the Clients of the Y Generation. Studia Oeconomica Posnaniensia, Poznan, Polska, v. 6, n. 5, p. 104–115, 2017. DOI: 10.18559/SOEP.2018.5.8. Disponível em: https://journals.ue.poznan.pl/soep/article/view/3818. Acesso em: 3 sep. 2026.