WĄSIKOWSKA , Barbara. Examinations of Consumers’ Reactions towards Advertising Messages. An Example of the Application of Electroencephalography and Selected Biometric Techniques. Studia Oeconomica Posnaniensia, Poznan, Polska, v. 6, n. 5, p. 148–159, 2017. DOI: 10.18559/SOEP.2018.5.11. Disponível em: https://journals.ue.poznan.pl/soep/article/view/3821. Acesso em: 3 sep. 2026.